Fleetwood LVT by Stacy Garcia
Fleetwood Luxury Vinyl Tile is the first of it’s kind. Designer-made, realistic oak-look colorways, and classic formats never before offered in Luxury VInyl Tile. A trailblazer in the LVT space.
In a collaboration between Stacy Garcia and Tilebar, as creatives our challenge was two-fold. We had to showcase the collection's unparalleled nature, while simultaneously capturing Stacy's visionary essence.
Once we had the look and feel- we took the direction to life with social/email campaigns and numerous forms of custom printed showcases.
Creative Director - Priscilla Cader / Film Director - Tim Kolk / Lead Photographer - Stephanie Munguia / Art Director - Christine Casazza
Fleetwood Mailer
A trifold envelope mailed to sales reps and clients; enclosing a brochure and a panel of Fleetwood.
Fleetwood Architectural Binder
Tailored for Tilebar sales reps, designers, and those who need a hands-on product preview; architectural binders combine technical specs, product photography, and collection chips.
